Our founder Clara Song moved to the US in the summer of 2016 from Seoul, South Korea. She grew up in the trendy neighborhood of Gangnam and was fortunate to be at the heart of K-Beauty.

Growing up where she did played a large part in influencing her beliefs about skin care. She is a huge proponent of prevention and putting your energy into delaying the aging process versus trying to fix it after it has occurred.

Part of the excitement of taking care of your skin is the adventure of searching through the endless different ingredients to find what works best for your skin. Our goal is to provide guidance while you’re on your journey. .